Sunday, November 15, 2026

LiveUS edition

Breaking

More marketplacesAmazon fragrance shifts in 2026 as dupe brand Lattafa takes the No. 1 spot and US mass fragrance sales jump 15%Policy updatesCongress passes the Customs Notification Act in November 2026, letting CBP share counterfeit shipment data with brands and marketplaces Amazon Ads newsAmazon Ad Tag adds an aatSession cookie to North American advertiser websites in November 2026, on by default for 30 days Amazon Ads newsAmazon bans Prime Day, 'Save 50%' and 'Hurry' in Brand Stores, with a 48-hour cutoff before Black Friday Week 2026 Amazon FBA newsAmazon adds FBA lead time estimates to Manage Shipments in November 2026, and its own example shows a 5 day shipment taking 12 at peak More marketplaceseBay puts individual Depop listings into its app search results in November 2026, including the top slot it sells as a Promoted Listings ad Amazon FBA newsAmazon puts Haul in main search in November 2026, and about 184,000 sellers, 4 in 10, now have Haul listings, most without signing up More marketplacesTruly Beauty, fined $1.76 million by the FTC in 2019 over organic claims, is bought by Dollar Shave Club after reportedly passing $100 million in sales

Amazon seller news, explained for brands.

The marketplace changes that affect your sales this week: fees, policies, ad products and events on Amazon, Walmart and TikTok Shop, each with what to do next.

More marketplaces

Amazon fragrance shifts in 2026 as dupe brand Lattafa takes the No. 1 spot and US mass fragrance sales jump 15%

Amazon fragrance dupes led Q1 2026: Lattafa rose to No. 1 and Armaf to No. 3 per Pattern data, as Circana saw US mass fragrance up 15% in the first half.

Lattafa rose to No. 1 and Armaf to No. 3 in Amazon fragrance in Q1 2026, while nearly all luxury names lost share (Pattern).
US mass fragrance sales rose 15% and units 7% in the first half of 2026; prestige grew 6% on price alone (Circana).
Protect margin by shifting ad spend to branded and scent terms and adding entry formats, not by discounting.

Earlier

More marketplaces

Truly Beauty, fined $1.76 million by the FTC in 2019 over organic claims, is bought by Dollar Shave Club after reportedly passing $100 million in sales

Nov 13, 2026 · 22:04 ET

More marketplaces

Amazon plans a World Product Graph to catalog nearly every product sold online, even items it does not stock, with an October 2027 target, Reuters reports

Nov 13, 2026 · 22:02 ET

More marketplaces

EU proposes the Digital Fairness Act on November 11, 2026: fake low stock claims, reference price tricks and subscription traps face bans and fines up to 6% of turnover

Nov 12, 2026 · 07:41 ET

Shopify & DTC news

Shopify Tax free discount stops resetting each year: from January 1, 2027 stores past 100,000 in lifetime sales pay per-order tax fees from their first order

Nov 12, 2026 · 07:40 ET

Policy updates

Amazon Japan drops the rule that made sellers match rival sites like Rakuten to win the recommended offer, after Japan's Fair Trade Commission approves its plan on November 11, 2026

Nov 12, 2026 · 04:42 ET

Shopify & DTC news

Shopify opens the Shop app to stores without Shopify Payments on November 10, 2026, but Shop Campaigns ads stay locked to its own checkout

Nov 11, 2026 · 22:44 ET

More marketplaces

USPS reports fiscal 2026 results on November 10, 2026: package revenue up 5.1% while parcel volume fell 5.3%, so each parcel now earns about 11% more

Nov 11, 2026 · 22:43 ET

TikTok Shop news

Mattel opens its first TikTok Shop store with about 20 toys in November 2026, and its target buyer is adults, not kids

Nov 11, 2026 · 22:24 ET

More marketplaces

Reddit launches Reddit Reviews, AI product pages built from threads for about 10,000 products, and brands cannot pay to be featured

Nov 11, 2026 · 22:24 ET

Policy updates

Amazon faces a possible trial in Italy over import VAT on 1.5 million Chinese goods, and 70 suspects include store operators

Nov 11, 2026 · 10:43 ET

Retail media news

Dollar General goes live on Instacart in 20,000 stores across 48 states, a new digital shelf for CPG brands

Nov 11, 2026 · 10:43 ET

Retail media news

Pinterest ad guidelines ban products misrepresented through synthetic media from November 12, 2026, as Pins start training its generative AI

Nov 11, 2026 · 08:06 ET

Policy updates

UPS sues US Customs for IEEPA tariff refunds plus interest, with $270 million it already collected still owed to customers

Nov 11, 2026 · 07:58 ET

Amazon FBA news

Amazon makes sellers tag AI generated people in listing images since July 2026, and New York fines reach $5,000 per violation

Nov 11, 2026 · 04:43 ET

More marketplaces

Thailand approves import duty of up to 30% on ecommerce parcels from foreign platforms, November 2026: what cross-border sellers should do

Nov 11, 2026 · 04:40 ET

TikTok Shop news

TikTok Shop locks shipping fee estimates for shops caught cutting product weights or overcharging shipping, starting November 12, 2026

Nov 11, 2026 · 01:43 ET

Amazon FBA news

Amazon raises its European FBA fuel and logistics surcharge from 1.5% to 2% in November 2026, with Multi-Channel Fulfilment next on November 19

Nov 11, 2026 · 01:42 ET

Shopify & DTC news

Adorn Cosmetics says sales fell about 30% when its Adobe Commerce site went live, and the Australian skincare brand now says it faces closure

Nov 10, 2026 · 22:44 ET

More marketplaces

EU scraps the €150 IOSS limit: on November 9, 2026, finance ministers agreed that marketplaces will collect VAT on imported orders of any value from July 1, 2028

Nov 10, 2026 · 22:43 ET

More marketplaces

CarParts.com says a large marketplace partner will end its seller relationship when its own CarParts Connect marketplace launches in December 2026

Nov 10, 2026 · 21:35 ET

Shopify & DTC news

Google releases its November 2026 core update on November 10: a two-week rollout that ends about three days before Black Friday

Nov 10, 2026 · 21:34 ET

More marketplaces

eBay launches Condition Guarantee in the UK on November 11, 2026: buyers pay £5 and sellers ship used phones and iPads to an inspection hub

Nov 10, 2026 · 10:42 ET

Policy updates

Amazon loses bid to pull its 1,000 biggest UK sellers out of the £2.7bn seller class action, tribunal rules November 10, 2026

Nov 10, 2026 · 10:41 ET

TikTok Shop news

TikTok Shop raises the FBT exit inventory freight fee to $0.68 per lb from November 10, 2026, up from $0.39

Nov 10, 2026 · 07:49 ET

Shopify & DTC news

Google Ads MCP server version 0.0.6 adds four write tools switched on by default while Google's guide still calls it read-only (November 2026)

Nov 10, 2026 · 07:48 ET

More marketplaces

Comet relaunches on November 9, 2026 as a UK electricals marketplace with 2,500 sellers, one million products and a 7% fee on consumer electronics

Nov 10, 2026 · 05:02 ET

Amazon Ads news

Amazon Ads moves creator storefront clicks from Off Amazon to Other on-Amazon in Sponsored Products placement reports from November 11, 2026

Nov 10, 2026 · 04:58 ET

Walmart seller news

Walmart Marketplace will enforce Return Rate per item from January 2027: high-return items can be warned or unpublished even when the account passes

Nov 10, 2026 · 04:49 ET

Amazon FBA news

Amazon launches Seller Wallet GBP on November 5, 2026: Amazon.co.uk sellers hold pounds, pay UK suppliers free and convert to 20 plus currencies at 1.5% falling to 0.75%

Nov 9, 2026 · 23:14 ET

More marketplaces

Etsy told sellers on November 6, 2026 to message past buyers about its Cyber Specials sale, then retracted the advice on November 9 as a breach of its own messaging policy

Nov 9, 2026 · 23:08 ET

Shopify & DTC news

Azuna tops nine figures in annual online sales in 2026 with 80% of revenue on subscription, 75% direct and 25% on Amazon, Modern Retail reports

Nov 9, 2026 · 20:05 ET

More marketplaces

Jetty hydration launches November 9, 2026: Poppi founders self-fund $2.5M to take on Gatorade at Whole Foods, Target and Amazon

Nov 9, 2026 · 19:55 ET

More marketplaces

BBC Watchdog cadmium jewellery tests: only 2 of 25 'sterling silver' items bought on Amazon, Temu, eBay, Etsy and OnBuy were sterling silver, and 8 broke the legal cadmium limit, one by 1,000 times

Nov 9, 2026 · 17:12 ET

TikTok Shop news

TikTok Shop launches TikTok Shop Plus, a $9.99 a month paid membership pilot for more than 1 million of its top US shoppers, two weeks before Black Friday 2026

Nov 9, 2026 · 16:58 ET

More marketplaces

Honest Company Q3 2026 results, reported November 5: diaper sell-through fell 27% and revenue dropped 8.6%, yet wipes and personal care pushed gross margin to a record 49% and the outlook up

Nov 9, 2026 · 14:12 ET

Shopify & DTC news

ChatGPT Business Hub test spotted November 6, 2026: OpenAI is building a dashboard that counts how often a brand appears in ChatGPT answers, open to verified owners such as connected Shopify stores

Nov 9, 2026 · 13:58 ET

Walmart seller news

Walmart marketplace net sales grew more than 50% in the quarter to July 2026, the second quarter near that pace, and nearly half of it now moves through Walmart Fulfillment Services

Nov 9, 2026 · 11:05 ET

More marketplaces

Amazon launches its biggest Haul sale on November 9, 2026: $1 flash deals all week, $0.11 deals on November 10 and 11, and a catalog Amazon says passed 10 million items

Nov 9, 2026 · 10:55 ET

More marketplaces

Depop ends independent shipping for new US listings from October 28, 2026: every new listing uses Depop Shipping through USPS, and new owner eBay's carrier rates now set the label

Nov 9, 2026 · 07:55 ET

More marketplaces

PepsiCo marks Poppi's $300 million earnout down to $12 million, 16 months after paying $1.95 billion for the prebiotic soda brand

Nov 9, 2026 · 04:58 ET

Walmart seller news

Walmart launches Rich Media APIs on November 6, 2026 so marketplace sellers can upload and manage product videos by feed instead of one at a time

Nov 9, 2026 · 04:50 ET

More marketplaces

Los Angeles and Long Beach port strike deadline moves to November 20, 2026, as 250 watchmen and employers extend talks a third time

Nov 9, 2026 · 02:12 ET

More marketplaces

FedEx raises its fuel surcharge tables by 1.5 points from November 9, 2026, a week after UPS, as Black Friday shipping begins

Nov 9, 2026 · 02:05 ET

Shopify & DTC news

Brands pull back on their own websites for holiday 2026: only 46% plan to sell through them, down from 69% a year ago, as Amazon and TikTok Shop hold their ground

Nov 8, 2026 · 22:45 ET

More marketplaces

Amazon grocery sales grew 32% in Q2 2026 while the price of its top sellers fell 28%, and electronics lost share after prices rose 23%

Nov 8, 2026 · 19:45 ET

Shopify & DTC news

Elemis sold to PAI Partners after nearly doubling sales under L'Occitane, yet the price stays secret and reports put it near the $900 million paid in 2019

Nov 8, 2026 · 16:50 ET

More marketplaces

eBay raises its currency conversion fee to 3.25% in the US and 2.75% in the UK from December 1, 2026, with no Seller Update

Nov 8, 2026 · 13:59 ET

More marketplaces

Gauge Capital bought Saltyface in October 2026, its third tanning brand, and its face mist now sells about as much on Amazon as Coco & Eve's, which Gauge also owns

Nov 8, 2026 · 10:43 ET

More marketplaces

Carote took 17.4% of Amazon cookware sales on Prime Day 2026, ahead of HexClad and Caraway, as "pots and pans set" searches jumped 455%

Nov 8, 2026 · 07:44 ET

TikTok Shop news

SharkNinja says every $1 it sells on TikTok Shop drives $2 of sales off the app, as Q3 2026 sales jump 21.2% to $1.98 billion

Nov 8, 2026 · 04:40 ET

More marketplaces

eBay drops its promise to tell users about privacy changes as automated checks widen to listings from November 26, 2026

Nov 8, 2026 · 01:40 ET

More marketplaces

RYZE mushroom coffee tops Nescafé in Amazon instant coffee at twice the average price, even as searches for its name fall 21%

Nov 7, 2026 · 22:44 ET

More marketplaces

Circana finds GLP-1 households now buy 32% of US food and beverage units, and their spend is moving to drugstores and away from ecommerce

Nov 7, 2026 · 22:43 ET

TikTok Shop news

TikTok Shop updates its gambling policy on November 3, 2026: lucky draws, spin wheels and 8 card break formats are out before Black Friday

Nov 7, 2026 · 19:55 ET

TikTok Shop news

TikTok launches a standalone TikTok Shop app in Southeast Asia, November 2026, with no US version yet

Nov 7, 2026 · 19:40 ET

Amazon FBA news

Marketplace Pulse Seller Index 2026: only 23% of marketplace sellers are thriving, and the ones angriest about Amazon fees are leaning harder on Amazon

Nov 7, 2026 · 16:45 ET

More marketplaces

Amazon swaps Grubhub+ for Uber Eats in Prime, November 2026: $0 delivery on $25 restaurant orders inside the Amazon app

Nov 7, 2026 · 16:45 ET

More marketplaces

Wilde protein chips raise $40 million from S2G in October 2026, yet resellers hold the Buy Box on most of its Amazon listings

Nov 7, 2026 · 13:55 ET

More marketplaces

Celsius brand sales fall 6.3% in Q3 2026 while Alani Nu grows 23.5% to $410.1 million and overtakes it

Nov 7, 2026 · 10:55 ET

Amazon FBA news

Amazon's $309.5 million returns settlement, preliminarily approved in August 2026, shows its refund system missed returns for years. Here is what FBA sellers should check

Nov 7, 2026 · 10:20 ET

More marketplaces

Visa finds AI shopping agents fail 42.8% of test runs in November 2026, and more than half of those failures still end in a purchase

Nov 7, 2026 · 10:05 ET

More marketplaces

Amazon Pet Days 2026 ran five days instead of two, yet pet sales rose only 8.1% while Hill's Science Diet jumped 50.9%

Nov 6, 2026 · 22:50 ET

Retail media news

Fox closes its $22 billion Roku acquisition on November 6, 2026, putting Amazon's biggest TV ad partner inside a Prime Video rival

Nov 6, 2026 · 22:45 ET

More marketplaces

Aterian sold Squatty Potty, hOmeLabs and four more Amazon brands for $18 million, about a quarter of one year's sales

Nov 6, 2026 · 16:55 ET

Walmart seller news

Walmart strips the Walmart+ badge from seller-fulfilled offers with return policy exemptions, backdated to October 19, 2026

Nov 6, 2026 · 16:41 ET

More marketplaces

Magnesium glycinate becomes a $63.3M a month Amazon line in 2026, up 85.7%, as supplements grow 40%

Nov 6, 2026 · 13:46 ET

Amazon Ads news

Amazon adds Alexa for Shopping by text in November 2026, with Sponsored Products in the replies and no charge to advertisers yet

Nov 6, 2026 · 13:42 ET

Amazon FBA news

Amazon seller fees and ads brought in $66.1 billion in Q3 2026, equal to 96.6% of what Amazon sold in its own online store

Nov 6, 2026 · 10:58 ET

Policy updates

CBP rule: from January 5, 2027, a foreign importer of record must be CTPAT validated or file through a CTPAT validated broker

Nov 6, 2026 · 10:48 ET

Shopify & DTC news

Microsoft puts Shopify and WooCommerce products in Copilot and Bing through Clarity Brand Agents, November 2026

Nov 6, 2026 · 07:40 ET

More marketplaces

Mattel cuts its 2026 outlook as toy demand slows into the holiday quarter and retailers buy closer to the sale

Nov 6, 2026 · 04:42 ET

More marketplaces

Shein agrees to pay a reported $100 million to settle an FTC probe into delivery delays: the shipping rule every seller should check

Nov 6, 2026 · 04:42 ET

More marketplaces

Hamilton Beach cuts its 2026 sales outlook to flat as retailers trim holiday orders, even though shoppers keep buying

Nov 6, 2026 · 01:41 ET

Shopify & DTC news

Shopify makes IP allowlists mandatory for public apps: bulk operations blocked after November 12, apps delisted after November 20

Nov 6, 2026 · 01:41 ET

Amazon FBA news

Pattern Group grows its Amazon sales 35% in Q3 2026 while Amazon's own seller fee revenue rises 9%, and big brands keep handing it their catalogs

Nov 5, 2026 · 22:40 ET

More marketplaces

Reynolds raised foil prices 18% in Q3 2026 and retail volume fell 7%, but the real lesson for Amazon brands is in its plates and cups

Nov 5, 2026 · 22:40 ET

Amazon FBA news

Amazon raises FBA fees for 2027 by $0.19 a unit, more than double this year's rise, and scraps the storage utilization surcharge

Nov 5, 2026 · 19:43 ET

Amazon FBA news

Amazon bundle policy changes January 11, 2027: most bundles you pack yourself will be deactivated and logged as listing violations

Nov 5, 2026 · 16:44 ET

Amazon Ads news

Amazon CPC fell 16% in Q3 2026, but conversion rates dropped 11% and conversions rose just 1%, Skai data shows

Nov 5, 2026 · 14:10 ET

More marketplaces

BeautyBio shut down three years after Nu Skin paid $75 million for it, and its website now points shoppers to Amazon

Nov 5, 2026 · 10:45 ET

Amazon FBA news

Amazon Business sales reach $60 billion a year, and an estimated $30 billion of it goes to third-party sellers who barely changed how they sell to companies

Nov 5, 2026 · 07:44 ET

More marketplaces

Helen of Troy rejects a $1.6 billion bid from Spectrum and Oaktree: the OXO and Hydro Flask owner relies on Amazon for 20% of its sales

Nov 5, 2026 · 07:43 ET

More marketplaces

Whatnot makes US sellers pay USPS weight adjustments from November 4, 2026, ending its cover for underweight labels

Nov 5, 2026 · 04:52 ET

More marketplaces

eBay adds goals and listing priorities to Promoted Offsite in November 2026, but sellers still cannot exclude listings or set bids

Nov 5, 2026 · 04:40 ET

Shopify & DTC news

Google brings AI Mode checkout to Canada in November 2026 and says any retailer will get a Merchant Center switch for it next year

Nov 5, 2026 · 01:43 ET

Retail media news

Criteo reports a 23% fall in retail media revenue for Q3 2026 as two big clients cut back, and growth across its other retailers slows to 10%

Nov 5, 2026 · 01:42 ET

More marketplaces

e.l.f. Beauty grew sales 51% in its September 2026 quarter and spent its tariff refund cutting $1 off about 10% of its units, while ranking number one in cosmetics on Amazon

Nov 4, 2026 · 22:46 ET

Amazon Ads news

Amazon Ads adds Attain purchase audiences to DVA+ in November 2026, so brands can now aim Amazon display and video at people who buy at Walmart, Kroger and other stores

Nov 4, 2026 · 22:45 ET

TikTok Shop news

Disney runs its first TikTok Shop Super Brand Day from November 4 to 10, 2026, and gives TikTok a week of early access before DisneyStore.com

Nov 4, 2026 · 19:55 ET

Retail media news

AI shopping agents threaten the $74.4 billion Amazon and Walmart ad business, Reuters reports, as analysts expect discounts and multiyear deals

Nov 4, 2026 · 16:55 ET

More marketplaces

Wayfair grows US revenue 11.4% in a flat home category in Q3 2026 while advertising falls to 9.9% of revenue

Nov 4, 2026 · 16:45 ET

TikTok Shop news

Michael Kors says its new TikTok Shop is running at almost 4 times plan, in the same quarter its revenue fell 8.6% and it halved promotional days

Nov 4, 2026 · 16:25 ET

Shopify & DTC news

Amazon launches the Shop Direct Merchant Workspace on November 4, 2026, a free portal that lets any eligible web store put its products in Amazon search and Alexa for Shopping

Nov 4, 2026 · 16:15 ET

More marketplaces

Adobe expects Cyber Week 2026 shoppers to stock up on essentials, with clothing basics up 210% and personal hygiene up 150% on September levels

Nov 4, 2026 · 07:50 ET

More marketplaces

Olaplex sold to Henkel for $2.06 a share, 90% below its $21 IPO price: what the filings say about a hero product brand that stopped growing

Nov 4, 2026 · 07:05 ET

More marketplaces

Prime Big Deal Days 2026 beauty data: skincare took 9 of Amazon's top 10 beauty brands, deals averaged 30% off, and the price paid barely moved

Nov 4, 2026 · 02:40 ET

Shopify & DTC news

Google says Performance Max may now filter out brand searches, as AI Overviews take over the brand panel on desktop, November 2026

Nov 4, 2026 · 02:20 ET

Amazon Ads news

Amazon brands spend to defend their own name: 96% run ads on branded searches, but show up on only 36% of top category searches, a 3,500-brand study finds

Nov 3, 2026 · 19:41 ET

More marketplaces

Toy sales in the US rose 17% in the first half of 2026, Circana says, and adult-only households now account for 55% of them

Nov 3, 2026 · 17:05 ET

Amazon Ads news

Amazon will count DVA display impressions only when ads appear on screen from January 1, 2027, and expects about 63% fewer on its own store pages

Nov 3, 2026 · 16:50 ET

Retail media news

Pinterest says the EU de minimis change cost it 3 points of growth in Q3 2026 as cross-border sellers pulled their ads, and ad prices fell 4%

Nov 3, 2026 · 12:10 ET

More marketplaces

AI shopping returns: 46% of US shoppers who bought on an AI recommendation returned an item, a Blue Yonder survey finds

Nov 3, 2026 · 12:09 ET

Amazon Ads news

Amazon Black Friday ads: Prime Video stacks 15 hours of free live sports on November 27, 2026 and expects 40% more advertisers

Nov 3, 2026 · 12:09 ET

Shopify & DTC news

Shopify reports Q3 2026: merchants sold $119 billion, up 29.5%, AI-driven orders rose 3.3x, and the stock still fell on November 3

Nov 3, 2026 · 12:05 ET

Amazon FBA news

Amazon seller fees 2026: Amazon's cut stayed near 40% through two fee increases, while supplier costs did the real margin damage

Nov 3, 2026 · 04:55 ET

More marketplaces

The Children's Place files for Chapter 11 on November 8, 2026 and puts itself up for sale with bids due December 9: what it means for kidswear sellers on Amazon

Nov 3, 2026 · 04:50 ET

Policy updates

IEEPA tariff refunds reach $137.9 billion in CBP's CAPE system as of October 23, 2026, while about $1.1 billion sits unpaid over missing bank details

Nov 3, 2026 · 04:42 ET

Amazon FBA news

Touchland teardown: how a $12 hand sanitizer mist became a $700 million brand, and why its new owner now calls 2026 close to flat

Nov 3, 2026 · 03:09 ET

More marketplaces

US ecommerce sales rose 12.2% to $340.2 billion in Q2 2026, a record 17.1% of retail, but about a third of the speed-up came from higher prices

Nov 3, 2026 · 02:05 ET

More marketplaces

eBay raises the Ship with eBay price limit from $200 to $500 in late October 2026, while some sellers say it overrides their own shipping policies

Nov 3, 2026 · 01:58 ET

More marketplaces

Etsy adds AI training rights over seller listings to its Terms of Use from December 16, 2026, with no clear way for US sellers to opt out

Nov 2, 2026 · 22:39 ET

Shopify & DTC news

Meta Pixel turns on device-side conversion counting by default from November 12, 2026, 15 days before Black Friday, so reported ROAS may rise with no new sales

Nov 2, 2026 · 19:40 ET

TikTok Shop news

TikTok Shop adds a 14-day LIVE metric in November 2026 that credits streams with sales on a brand's own website, but it cannot prove the stream caused them

Nov 2, 2026 · 19:40 ET

Policy updates

Amazon must face a class of Walmart and eBay shoppers over seller pricing rules, a redacted court order reported November 2, 2026 shows

Nov 2, 2026 · 16:40 ET

More marketplaces

Kimberly-Clark closes its $48.7 billion Kenvue acquisition on November 2, 2026, and overlapping media spend sits inside the $1.9 billion savings plan

Nov 2, 2026 · 16:40 ET

More marketplaces

Amazon and JPMorgan keep blocking AI shopping agents in November 2026, and an audit of 51 big US retailers finds 37 shut agents out by accident

Nov 2, 2026 · 13:50 ET

Amazon FBA news

Amazon supplement counterfeit fears reach 54% of online buyers in a YouGov survey released November 2, 2026, after lab tests found 22 of 44 Amazon best sellers short of their label claim

Nov 2, 2026 · 13:50 ET

Shopify & DTC news

Everlane's sale to Shein closed in May 2026 at $80 million, Shein's IPO prospectus revealed in August, with common shareholders getting nothing

Nov 2, 2026 · 13:25 ET

More marketplaces

Carter's banked a $132 million tariff refund in 2026, then cut its sales outlook on October 30 as its exclusive brands for Amazon, Walmart and Target fell

Nov 2, 2026 · 13:15 ET

More marketplaces

Oat Mama, the lactation bar brand sold at Target and on Amazon, filed Chapter 11 on October 26, 2026, a year after its sales grew nearly sevenfold

Nov 2, 2026 · 13:05 ET

Amazon FBA news

Miss Mouth's Messy Eater teardown: how a $7.97 stain spray survived Thrasio's bankruptcy and sold to Church & Dwight for about $325 million

Nov 2, 2026 · 12:55 ET

Shopify & DTC news

ChatGPT ads returned $0.89 of revenue per visit against $2.45 for paid Google search, says an October 2026 study of 10 billion sessions

Nov 2, 2026 · 12:50 ET

Amazon FBA news

Amazon virtual multipacks created for brand-owned FBA products go on sale November 11, 2026, and sellers have until November 10 to reprice or delete them

Nov 2, 2026 · 12:45 ET

Policy updates

Section 301 exclusions on 178 Chinese product lines are extended through 11:59 p.m. Eastern on January 9, 2027 under a USTR notice dated November 6, 2026, as the US pauses ship fees and China pauses its 24% tariff for two more months

Nov 2, 2026 · 07:58 ET

More marketplaces

Temu, Shein and AliExpress sales in Germany fell 35.5% in Q3 2026 after the EU's 3 euro parcel duty, and German shops did not pick up the gap

Nov 2, 2026 · 02:55 ET

Amazon Ads news

Amazon Review Requests ads reach their US open beta window in late October 2026, but sellers pay with no public price and no promise of a review

Nov 1, 2026 · 13:59 ET

More marketplaces

FTC orders Walmart, Target, Instacart and six other companies to explain personalized pricing in 45 days, and Amazon is not on the October 2026 list

Nov 1, 2026 · 13:59 ET

More marketplaces

Tariff refund lawsuits reach a December 3, 2026 hearing: 25 cases name Amazon, Walmart, Target and Nike, and a legwear company is in the fight too

Nov 1, 2026 · 11:44 ET

More marketplaces

UK makes Amazon, eBay and Temu collect VAT on UK sellers' sales from October 2027, and the £90,000 threshold does not protect registered sellers

Nov 1, 2026 · 11:42 ET

More marketplaces

Amazon protein drink sales grew 42% in the year to August 2026 as GLP-1 use spread, and one click now costs 14 times more than cottage cheese

Oct 31, 2026 · 11:38 ET

More marketplaces

UPS raises 2027 rates 5.9% from December 21, 2026, two weeks ahead of FedEx, and home delivery surcharges rise about 9%

Oct 31, 2026 · 11:38 ET

Policy updates

Amazon brings FBA Returnless Resolutions to the UK and EU in October 2026, letting shoppers keep items with no reimbursement for sellers

Oct 31, 2026 · 09:27 ET

Amazon FBA news

Amazon moves some ASINs to new fee categories on October 31, 2026, changing referral fees with nothing different on the listing

Oct 31, 2026 · 09:27 ET

More marketplaces

EU handling fee of €2 per item starts November 1, 2026, on orders shipped from outside the bloc, with no value limit and no refund on returns

Oct 31, 2026 · 05:41 ET

More marketplaces

Newell Brands plans price increases for early 2027 after Q3 2026 sales rose 3.7% with pricing near zero, and private label prices are already moving up

Oct 31, 2026 · 05:41 ET

More marketplaces

Church & Dwight grows e-commerce 20% in Q3 2026 and books $17.1 million in tariff refunds as laundry deals near 40% of volume

Oct 31, 2026 · 02:43 ET

Policy updates

US extends 50% Section 338 tariffs to Canadian shampoo, soap and rugs from October 30, 2026, and USMCA is no shield

Oct 31, 2026 · 02:43 ET

Walmart seller news

Walmart stretches Black Friday 2026 to 14 sale days from 10, and Cyber Monday now runs three days

Oct 30, 2026 · 23:40 ET

Amazon FBA news

Grüns teardown: how a gummy brand went from a website launch to a reported $1.2 billion Unilever deal in 32 months, with Amazon fed by paid social

Oct 30, 2026 · 23:20 ET

Shopify & DTC news

Vera Bradley reported a $4.5 million quarterly profit in September 2026, but a $7.7 million tariff refund sits inside it

Oct 30, 2026 · 23:19 ET

Amazon FBA news

Amazon ends automatic New Selection coverage on October 31: accept the new terms or lose launch fee caps on later ASINs

Oct 30, 2026 · 20:39 ET

Shopify & DTC news

Intake Breathing raises $62 million from Kind founder's Camino Partners after selling almost entirely on Amazon and its own site

Oct 30, 2026 · 17:39 ET

Amazon FBA news

Amazon insurance exemption ends November 2: safety category sellers need $1 million of cover even with almost no sales

Oct 30, 2026 · 14:38 ET

Retail media news

Walmart opens its shopper audiences to self-serve streaming TV advertisers on Vibe, October 2026

Oct 30, 2026 · 11:38 ET

More marketplaces

Shein went public at about $26 billion, roughly a quarter of its $100 billion peak, as US revenue fell 14%

Oct 30, 2026 · 10:27 ET

Policy updates

CBP's importer of record crackdown proposes a bond on every low-value entry, and a US LLC with foreign owners can count as foreign

Oct 30, 2026 · 07:40 ET

TikTok Shop news

Amazon and TikTok Shop share just 498 of their top 10,000 sellers, and TikTok winners cross over five times more often

Oct 30, 2026 · 05:39 ET

Shopify & DTC news

Mahjong sets are selling out: Oh My Mahjong grew from $1 million to $40 million in two years, and it started in a garage

Oct 30, 2026 · 03:35 ET

Shopify & DTC news

Samsonite completes its BÉIS deal at about $210 million, roughly one year of sales for Shay Mitchell's profitable travel brand

Oct 29, 2026 · 23:41 ET

Amazon FBA news

Amazon says Alexa for Shopping reached 400 million customers in 12 months, with users spending 50% more per order

Oct 29, 2026 · 22:45 ET

Amazon Ads news

Amazon reports Q3 2026 earnings: ad revenue up 11% to $19.6 billion, seller services up 9%, high teens ad growth guided for Q4

Oct 29, 2026 · 17:50 ET

More marketplaces

Etsy grows active buyers for the first time in two years in its Q3 2026 results as Etsy Ads lift take rate to 26.2%

Oct 29, 2026 · 08:50 ET

More marketplaces

Pop Mart sales fall up to 50% in Q3 2026: Americas revenue drops 70% to 75%, a year after growing more than 13 times

Oct 29, 2026 · 05:39 ET

Shopify & DTC news

Shopify launches its Fall '26 Edition, Exponential, with AI agent connectors, Shop Promise badges and seven new payment methods

Oct 29, 2026 · 02:38 ET

More marketplaces

Mr. Pibb tops Morning Consult's fastest growing brands of 2026 as only 14% of brands grew, a five year low

Oct 28, 2026 · 23:38 ET

More marketplaces

eBay grows GMV 15% to $23.2 billion in its Q3 2026 results as eBay Live and collectibles surge

Oct 28, 2026 · 22:15 ET

Amazon FBA news

Amazon.com lost about 84,000 active sellers in 14 months as new seller launches hit a 10 year low

Oct 28, 2026 · 09:18 ET

More marketplaces

P&G closes its $3.9 billion Thorne deal, about 5.7 times what L Catterton paid for the supplement brand in 2023

Oct 28, 2026 · 05:39 ET

More marketplaces

Amazon clothing sales fell 12% in a year, the only top category shrinking, while Health and Household grew 30%

Oct 27, 2026 · 17:39 ET

TikTok Shop news

TikTok Shop's top 1% of sellers drive 60% of US sales, while the bottom half shares just 0.1%

Oct 27, 2026 · 14:38 ET

Shopify & DTC news

Teaspressa files Chapter 11: the Shark Tank tea brand whose sales tripled after the show now owes about $3 million

Oct 27, 2026 · 12:00 ET

More marketplaces

Skintific grew 184x in a year, and 11 of the 20 fastest-growing beauty brands of 2026 sell most on Amazon

Oct 27, 2026 · 10:34 ET

More marketplaces

USPS adds a weekly fuel surcharge to Ground Advantage and Priority Mail from January 2027

Oct 26, 2026 · 23:39 ET

More marketplaces

Temu wins EU approval for its illegal products action plan after a 200 million euro DSA fine, October 2026

Oct 26, 2026 · 19:41 ET

Amazon Ads news

Pinterest opens Programmatic Deals to Amazon Ads DVA+, DV360 and Yahoo DSP, October 2026

Oct 26, 2026 · 16:40 ET

More marketplaces

Amazon creatine sales jumped 90% to $721M in a year, and the brand with 521,411 reviews is losing share

Oct 25, 2026 · 20:50 ET

Amazon FBA news

Amazon's top 10,000 sellers are now 56% Chinese, but US sellers still own 93% of top 100 sales

Oct 25, 2026 · 17:38 ET

Retail media news

DoorDash agrees to buy Instacart for $17 billion, October 2026: what it means for Instacart Ads

Oct 25, 2026 · 16:40 ET

More marketplaces

Suja Life stock has lost more than half its value since its May 2026 IPO, even as sales keep growing

Oct 25, 2026 · 14:55 ET

Walmart seller news

Walmart opens Walmart.com to outside AI shopping agents with Agent Gateway and Agent Profiles, October 2026

Oct 25, 2026 · 14:20 ET

Amazon Ads news

Amazon FTC lawsuit: what the ad surcharge claims mean for advertisers

Oct 25, 2026 · 13:45 ET

Amazon Ads news

Amazon Seller Assistant AI in 2026: automations, memory, ads and the Claude plugin

Oct 25, 2026 · 10:00 ET

Policy updates

Amazon adds dangerous goods questions to listings from October 26, 2026

Oct 25, 2026 · 09:00 ET

Amazon FBA news

Amazon holiday peak fulfillment fee 2026: dates, cost and how to protect margin

Oct 25, 2026 · 09:00 ET

Policy updates

Amazon new features for sellers 2026: every confirmed launch, by date

Oct 25, 2026 · 09:00 ET

Amazon Ads news

Amazon unBoxed 2026 announcements: what changes for advertisers

Oct 25, 2026 · 09:00 ET

Policy updates

De minimis suspension 2026: what it means for Amazon sellers

Oct 25, 2026 · 09:00 ET

Prime Day news

Prime Big Deal Days 2026 recap: what sellers should do before Black Friday

Oct 25, 2026 · 09:00 ET

TikTok Shop news

TikTok Shop seller policy update, October 2026: enforcement, shipping and terms

Oct 25, 2026 · 09:00 ET

Walmart seller news

Walmart seller news, October 2026: new carriers, shipping and policy updates

Oct 25, 2026 · 05:39 ET

Prime Day news

Amazon Black Friday 2026: what Amazon has confirmed for sellers, and what is still unannounced

Oct 25, 2026 · 04:50 ET

Policy updates

Amazon requires prepaid return labels on US seller-fulfilled returns from December 18, 2026

Oct 25, 2026 · 02:38 ET

More marketplaces

Etsy AI policy update bans AI-generated patterns and requires real product photos

Oct 22, 2026 · 15:00 ET

Walmart seller news

Walmart inactive seller account policy: suspension after 455 days without activity

Oct 22, 2026 · 10:30 ET

Walmart seller news

Walmart Multichannel Solutions now connects to Shopify so WFS inventory can fill store orders

Oct 21, 2026 · 11:00 ET

More marketplaces

eBay makes its balance program mandatory and resets payout schedules on November 4

Oct 20, 2026 · 14:00 ET

TikTok Shop news

TikTok Shop Performance Score new version: per-product scoring, dispatch time and appeals

Oct 16, 2026 · 13:00 ET

TikTok Shop news

TikTok Shop Black Friday 2026 campaign: dates, eligibility and holiday shipping rules

Oct 15, 2026 · 07:55 ET

Shopify & DTC news

Shopify Shop MCP lets any AI agent search products and check out with Shop Pay

Oct 13, 2026 · 12:00 ET

Retail media news

Walmart Connect takes its audiences to Spotify, live TV and more CTV at Partner Connect 2026

Oct 6, 2026 · 10:00 ET

Shopify & DTC news

Shopify Canvas launches: design your whole store with Sidekick

Oct 1, 2026 · 11:00 ET

Amazon Ads news

Amazon Branded Conversations and Sponsored Prompts bring ads into AI shopping chats

Sep 29, 2026 · 12:30 ET

Amazon FBA news

Amazon multichannel selling tools bring eBay, Shopify, TikTok Shop and Walmart into Seller Central

Sep 24, 2026 · 08:30 ET

Retail media news

Instacart and Gopuff partnership brings Instacart Ads campaigns to Gopuff shoppers

Sep 22, 2026 · 09:00 ET

Amazon

All Amazon news

Policy updates

Congress passes the Customs Notification Act in November 2026, letting CBP share counterfeit shipment data with brands and marketplaces

The Senate passed the Customs Notification Act on November 10, 2026, so CBP can share counterfeit shipment data with brands once the President signs it.

Nov 15, 2026 · 01:43 ET

Amazon Ads news

Amazon Ad Tag adds an aatSession cookie to North American advertiser websites in November 2026, on by default for 30 days

Nov 14, 2026 · 23:57 ET

Amazon Ads news

Amazon bans Prime Day, 'Save 50%' and 'Hurry' in Brand Stores, with a 48-hour cutoff before Black Friday Week 2026

Nov 14, 2026 · 23:57 ET

Amazon FBA news

Amazon adds FBA lead time estimates to Manage Shipments in November 2026, and its own example shows a 5 day shipment taking 12 at peak

Nov 14, 2026 · 01:42 ET

Explainers

Walmart

All Walmart news

Walmart seller news

Walmart Marketplace will enforce Return Rate per item from January 2027: high-return items can be warned or unpublished even when the account passes

Walmart will enforce Return Rate per item from January 2027: items with high seller-accountable returns can be warned or unpublished even if the account passes.

Nov 10, 2026 · 04:49 ET

Walmart seller news

Walmart marketplace net sales grew more than 50% in the quarter to July 2026, the second quarter near that pace, and nearly half of it now moves through Walmart Fulfillment Services

Nov 9, 2026 · 11:05 ET

Walmart seller news

Walmart launches Rich Media APIs on November 6, 2026 so marketplace sellers can upload and manage product videos by feed instead of one at a time

Nov 9, 2026 · 04:50 ET

Walmart seller news

Walmart strips the Walmart+ badge from seller-fulfilled offers with return policy exemptions, backdated to October 19, 2026

Nov 6, 2026 · 16:41 ET

Explainers

TikTok Shop

All TikTok Shop news

TikTok Shop news

Mattel opens its first TikTok Shop store with about 20 toys in November 2026, and its target buyer is adults, not kids

Mattel opened its first TikTok Shop store the week of November 11, 2026 with about 20 toys, aimed at parents and collectors. What toy and gift brands can copy.

Nov 11, 2026 · 22:24 ET

TikTok Shop news

TikTok Shop locks shipping fee estimates for shops caught cutting product weights or overcharging shipping, starting November 12, 2026

Nov 11, 2026 · 01:43 ET

TikTok Shop news

TikTok Shop raises the FBT exit inventory freight fee to $0.68 per lb from November 10, 2026, up from $0.39

Nov 10, 2026 · 07:49 ET

TikTok Shop news

TikTok Shop launches TikTok Shop Plus, a $9.99 a month paid membership pilot for more than 1 million of its top US shoppers, two weeks before Black Friday 2026

Nov 9, 2026 · 16:58 ET

Explainers

Retail media

All Retail media news

Retail media news

Dollar General goes live on Instacart in 20,000 stores across 48 states, a new digital shelf for CPG brands

Dollar General and pOpshelf went live on Instacart on Nov 10, 2026 at about 20,000 stores in 48 states. What it means for CPG brands sold in DG stores.

Nov 11, 2026 · 10:43 ET

Retail media news

Pinterest ad guidelines ban products misrepresented through synthetic media from November 12, 2026, as Pins start training its generative AI

Nov 11, 2026 · 08:06 ET

Retail media news

Fox closes its $22 billion Roku acquisition on November 6, 2026, putting Amazon's biggest TV ad partner inside a Prime Video rival

Nov 6, 2026 · 22:45 ET

Retail media news

Criteo reports a 23% fall in retail media revenue for Q3 2026 as two big clients cut back, and growth across its other retailers slows to 10%

Nov 5, 2026 · 01:42 ET

Explainers

Shopify & DTC

All Shopify & DTC news

Shopify & DTC news

Shopify Tax free discount stops resetting each year: from January 1, 2027 stores past 100,000 in lifetime sales pay per-order tax fees from their first order

Shopify said Nov 11, 2026 its Tax free discount goes lifetime on Jan 1, 2027. Stores past 100,000 in sales pay per-order fees. Who pays and how much.

Nov 12, 2026 · 07:40 ET

Shopify & DTC news

Shopify opens the Shop app to stores without Shopify Payments on November 10, 2026, but Shop Campaigns ads stay locked to its own checkout

Nov 11, 2026 · 22:44 ET

Shopify & DTC news

Adorn Cosmetics says sales fell about 30% when its Adobe Commerce site went live, and the Australian skincare brand now says it faces closure

Nov 10, 2026 · 22:44 ET

Shopify & DTC news

Google releases its November 2026 core update on November 10: a two-week rollout that ends about three days before Black Friday

Nov 10, 2026 · 21:34 ET

Explainers

More marketplaces

All More marketplaces news

More marketplaces

Amazon fragrance shifts in 2026 as dupe brand Lattafa takes the No. 1 spot and US mass fragrance sales jump 15%

Amazon fragrance dupes led Q1 2026: Lattafa rose to No. 1 and Armaf to No. 3 per Pattern data, as Circana saw US mass fragrance up 15% in the first half.

Nov 15, 2026 · 01:44 ET