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NewSpiderOS AI every marketplace, one platform for brandsGroceryInstacart ads spend paused when shelves are empty, from $995/moRetailRetail media Kroger, Target, Chewy and more, one playbookFreeFree account audit your written plan in 5 business days

Built for Instacart

Instacart ads for brands that live in the grocery aisle.

Sponsored Products, shoppable display and promotions managed with the catalog accuracy grocery retail media depends on.

Get a free audit Plans from $995/mo
AwarenessProspectingConsiderationCatalog and videoConversionRetargetingLoyaltyCustomer lists

Where Instacart accounts leak money, and what we fix first

  • Ads running on empty shelves

    The problemInstacart ads can keep spending while a retailer is out of stock.

    What we doWe watch availability by retailer and pause spend where the shelf is empty.

  • One plan for every retailer

    The problemEach retailer on Instacart has its own shoppers, prices and stock.

    What we doBids and budgets are set by retailer and time of day, not as one flat campaign.

  • Promotions run separately from ads

    The problemCoupons that are not tied to campaigns are easy to miss.

    What we doWe line up Instacart promotions with ads, so the offer shows where the spend goes.

  • Measuring only ROAS

    The problemROAS cannot show whether ads win new households.

    What we doWe report new-to-brand sales and basket size, and compare against control periods.

What's included

7 things in every plan, nothing billed extra

  • Sponsored Products

    Keyword CPC campaigns with bids by retailer and daypart.

  • Display and shoppable display

    Units that put the product in the cart from the ad.

  • Shoppable video

    In-feed video with a product carousel for launches.

  • Instacart Promotions

    Coupons and stock-up offers tied to campaigns.

  • Brand Pages

    Branded landing pages inside Instacart.

  • Catalog and availability

    Item data corrected and out-of-stocks watched so spend pauses when shelves are empty.

  • Measurement

    New-to-brand, basket size and lift against control periods.

How Instacart ads management works, from audit to measured growth

Five stages, one retail media team. Steps marked AI run inside SpiderOS.

WorkflowInstacart advertisingReady
24x7 loopBrand joins1. OnboardDays 1 to 3Targets agreedInstacart Ads accessSpiderOS connectedAIMargins loadedAI2. AuditWeek 1Wasted spend foundAIKeyword reviewAIRetailer coverageWritten plan3. FixWeeks 2 to 3Campaigns restructuredKeywords and bidsAIShoppable displayCoupons aligned4. RunEvery dayBids tunedAIBudgets pacedAIStock checked by retailerWeekly report5. MeasureMonth 2 onwardIncrementality reviewedAIBudget to winnersAINew retailersMonthly reviewProfitable growth
  1. 1Onboard

    Access and margins in

  2. 2Audit

    Waste found, plan written

  3. 3Fix

    A clean account

  4. 4Run

    Daily tuned campaigns

  5. 5Measure

    Incremental sales growing

  6. Profitable growth

    Instacart ads growing incremental sales

Plans and prices for Instacart advertising

Choose a plan and start today, or talk to us first. Every plan includes the SpiderOS login and the weekly report.

Retainers are billed monthly in advance with a 90-day initial term, then month to month with 30 days notice. Ad spend is paid by you to the platform. One-time products are paid on order and start within two business days. Prices in USD.

Why brands pick PPC Spider over the usual options

PPC SpiderBest fit
Typical agency
In-house hire
Pricing
Flat monthly plan, published on the page
Percentage of ad spend, quoted after a call
Salary, benefits and tools
Contract
90 days, then month to month
Often 6 to 12 months
Permanent
Reporting
Weekly, live in your dashboard
Monthly deck
Depends on the hire
Coverage
Ads, listings, operations and creative for this channel, plus Amazon and every other marketplace
Ads only, or listings only
One skill set
Account ownership
Yours, always
Varies
Yours
Time to start
Audit in five business days
Weeks of onboarding
Two to three months to hire

Instacart ads questions

Which brands should advertise on Instacart?

CPG, grocery, pet and household brands already stocked in Instacart retailers. If the item is on the shelf, Instacart ads can move it.

Do you run other retail media networks?

Yes: Kroger, Gopuff, Target Roundel and Chewy with the same playbook, quoted per network.

Do we need to be on Instacart already?

Your products need to be stocked by retailers on Instacart. We do not handle retail distribution, but we fix the catalog data so your items show correctly.

Often bought with Instacart ads

Walmart Connect advertisingSponsored Products, Sponsored Brands, Sponsored Videos and display run inside your Walmart Connect account, with bids set by item margin and results reported on ROAS, new buyers and share of search.from $995/moSee plans Amazon PPC managementSponsored Products, Brands and Display managed daily to profit-capped targets. Flat monthly plans, no percentage of spend, every bid change explained.from $995/moSee plans

Free strategy call

Meet a PPC Spider strategist

  • 30 minutes
  • Google Meet
  • Eastern Time (ET)
  • A quick look at your account and goals
  • Where profit is leaking, in plain numbers
  • Which plan fits, with no obligation

Strategists on calls Monday to Friday, 9am to 5pm ET

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What time works best?

Pick a day