Where PPC Spider came from
PPC Spider started as an Amazon advertising team with a problem every agency has: the work that matters most, watching every bid, every search term and every unit of stock every day, does not scale with people alone. So we built software to do the watching, and kept the people for the decisions. That software became SpiderOS, and the way we run accounts grew up around it.
Today the agency runs Amazon accounts across six departments: advertising, listings and SEO, creative, catalog and account health, inventory and finance, and brand protection. The same team and the same system now run Walmart, TikTok Shop, Instacart, Meta, Google and the retail media networks for brands that are already on those shelves.
Clients asked to log in to the system we were using, so now they do. Silk, the assistant inside SpiderOS, reads the same data our strategists use and answers in plain language. Nothing in a report is a surprise, because the client can see it the day it happens.